Junior Fashion Week – The Paradigm

US Polo Assn Kids presents Junior’s Fashion Week Autumn Winter 2017 at Kolkata!

So Junior fashion week recently rocked the city of joy with the little minion army setting the runway on fire. With the models being not even 5 feet tall, they still showed how the younger generation can strut their stuff on the catwalk and still look stylishly fashionable! From small suits, to dresses and gowns, these young models showed their own spirit of fashion week and amazed the audiences who were used to the long legged models that are usually seen on the runway.

The army of young and stylish walking away to glory with poise, oomph and yet the tenderness of the age is blooming and brimming in abundance.

With premium brands like US Polo Assn. Kids to local luxury designers like Lil Angels, and daily wear brands like A-First and Doodlers, JFW showcased collections that left every onlooker stunned. The idea behind the event was not only to provide the brands a never like before platform to showcase their kids collection, but at the same time to enrich the children with confidence and groom them for their better tomorrow. After all, Junior’s Fashion Week has always been a promised land to brands, designers, and of course, the guardians and the little stars. And that feeling underscored the shows taking place JW Marriott for the Autumn Winter 2017 season.

In the Autumn Winter edition, USPA showcased another inventively curated collection for the juniors. U.S. Polo Assn. Kids AW’17 collection features traditional, preppy and updated looks. The collection offers contemporary elegance, great tradition and a jovial attitude which reflects in the positioning, imagery and experience as a premium brand.

U.S. Polo Association is a full mark in their designs representing lifestyle casual and comfortable, combining the classic American style with the spirit and passion for polo. Their garments of exceptional quality and design for men, women, and children. The children clothing is especially made with comforting fabrics and cuts.

The collection of Angels actually made us witness angels falling off the sky the cuts, silhouettes and designs were such, that could put Oscar dela Renta to shame, jokes apart the styling and draping of the cloths were made to perfection that the little divas looked effortlessly comfortable yet stylish and chic in their outfits. The pairing made of the similar style for both girls and boys were adorably gorgeous. One could not stop looking at them.

Doodlers sketch for tweens a world away from everyday reality to one of possibilities and wider imagination. A world that seamlessly integrates the unspoken and visual imagination of tweens into the reality. Their cloths promote self-expression and creativity thus increasing an affiliation with the young toddlers – oops Doodlers.

The enthusiasm of the kids and the audience was clearly evident. JFW runway was afire with the spirits of the young models and the bright and lively AW’17 collection of the brands & designers. Parents were head over heels and unbelievably happy and supportive throughout the show. the excitement and enthusiasm could be clearly seen and felt.

Cant wait to have the next season of the event roll up in Kolkata and set ablaze the stage on fire with the little munchkin taking it over once again. Thank you all for liking, enjoying the event as much as we did and helping it manifest it into a huge success. It has been an experience in itself. Youthful, fun, energetic and enthusiastic.

The young, naive, infectious positivity of the kids pulled off the show with a lot of good vibes and good energy for us all. Looking at them it feels, there is a lot we need to learn and adapt from the young talents around, and its never too late !

Stay with us, till then : Keep it young! keep it fashionale !


Mamta Sharma Das
Blogger in Cheif
US Polo Assn Kids presents Junior’s Fashion Week
Autumn Winter 2017

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